Assistant Manager Marketing Analytics

Location: Singapore
Reference: 2613480
Salary: Up to S$72k per annum
Contact: Ollie Wood
Email: email Ollie
Assistant Manager Marketing Analytics will work in the Digital marketing team. He/She will be responsible to setting up the key marketing analytics projects related to the business. Some of the key responsibilities
  • Champion the various other data analytics projects that can help in understanding customers and various patterns that can help in boosting the sales and engagement
  • Understand the analytics requirements of Digital Marketing Team and be the go to person for all analytics request.
  • Analyze the existing data sources, merge multiple data sources in Big Query/R and Python and create reports that help the Digital marketing team to take daily decisions
  • Work on ad hoc digital marketing analytics request on deriving key customer insights
  • Responsible for setting up and automating the key marketing analytics projects that help in improving the efficiency of Digital Marketing Teams daily performance.
Required Qualifications...
  • 3-5 Years of hands on experience with statistical/programming language- R, Python and SQL/Big Query
  • Experience in customer analytics and/or Digital Marketing Analytics
  • Deep technical understanding of the data and systems requirements
  • Experienced in data analysis and visualization tools like Tableau, Qlikview, Excel
  • Good to have experience in implementing statistical concepts of regression/ classification and clustering in a B2C environment to optimize LTV through segmentation
  • Preferably worked in client-facing role and/ or worked in collaborative team environment
If this is not quite right for you but your role is focused on the data ecosystem then get in touch with - Ollie is our Data / Analytics hiring oracle....

CEI No: R1112169 | Licence No: 07C3147