Campaign Lead - Journey Builder

Location: Melbourne
Reference: 2968045a
Salary: $70,000 - $90,000 + Superannuation
Contact: Biama Nona
Email: email Biama
About the company…
Our client prides themselves on technology-led innovation and want to help shape the future of commerce in Australia and the world. With such a global footprint and instant house hold recognition, this is a really great brand to be a part of. They put value on customer experience and also ease of use for clients and merchants alike. Continuing to grow an already market leading reputation.
  
They have a high energy and entrepreneurial work environment and pride themselves on being a high performing, efficient and fun place to work. They have stunning Sydney harbor view offices with a fun and energetic atmosphere and offer excellent career progression and growth for their employees.
  
About the role…
Reporting into the Senior Manager you will deliver high-performing cross-channel marketing campaigns, driven by data. You will design, build, run and optimise journey in Marketing Cloud to address business problems.  
  
You will be responsible for:
  • Translating business requirements into customer-centric Salesforce Marketing Cloud journeys. Set specific goals and metrics to gauge progress and success.
  • Building content and campaigns to inspire action
  • Keeping key stakeholders informed and suggesting the optimal way to achieve goals based on best practice and campaigns results
  • Manage ongoing tracking and reporting of campaign performance by analysing data, identifying segments and components driving the best results, and adjusting the journey accordingly.
  • Create post-campaign analysis and reporting
What you will need to have:
  • 1-2 years’ experience using SalesForce Marketing Cloud
  • Strong communications skills
  • A love for marketing and marketing automation
  • Excellent stakeholder management skills – able to gain approval and consensus from multiple stakeholders
  • Ability to understand complex technical/business concepts and express them to others in simple, clear language
  • Strong analytical mind and ability to make data-driven decisions
Benefits
  • Great career development opportunity and the ability to work on a project that will be used by almost every e-commerce business in Australia
  • Work with a global team of Marketing experts and Analysts
  • Competitive salary and great brand to get on your CV

Please apply below or get in contact with Biama on 02 8047 4045 // biama.nona@xpand.com.au