Senior Digital Marketing Executive (China eCommerce)

Location: Hong Kong
Job Type: Permanent
Reference: 2806003
Salary: HKD 30 000 - 35 000/month
Senior Digital Marketing Executive (China eCommerce)
Digital / Permanent / Hong Kong 


You have experience developing digital and marketing campaigns for the China market.

You have helped multinational companies growing their brand awareness on China online market where the competition is tough.

You enjoy working in an international environment where proactivity is highly encouraged.

This role is for you! Get in touch!


The Company


An international online retailer and top employer. They launch their e-store in Chian last year, now their operations are set up and running smoothly and they need a Digital marketing talent to join the team to help grow the brand awareness.  Join a well established team of 3 eCommerce operations talents.


The Role

  • Develop digital and marketing programs for the China market
  • Work closely with agencies (PR, digital, marketing, brand) and internal eCommerce operations team to implement marketing programs and grow the brand awareness in China
  • Help increasing the traffic and conversion rate on Tmall 
  • Implement meaningful communication plans with PR and Brand agency 
  • Assist in setting up and implementing the mid and long term China eCommerce strategy 
  • Monitor and analyse campaigns performance, agencies KPIs 
Your background
 
  • Minimum 3 years' professional experience in digital marketing and social media planning 
  • Minimum 2 years' professional experience in China eCommerce marketing, working with agencies and 3PP (Tmall ideal)    
  • Experience growing international brand awareness and increasing e-store traffic on China eCommerce platforms 
  • Familiar with eCommerce promotions on China 3PP 
  • Brand content marketing exposure 
  • Strong analytical skills
  • Strong communication skills in English and Mandarin 
  • Self driven, attentive to details, pro active, wanting to learn and grow

If you recognise yourself in the above description just press the below button or send an email to laetitia.kunz@xpand.com.hk!